Includes 2 consultations
This is where the brand is built before anything is designed. Stage 1 covers the full strategic and verbal identity: brand positioning, target audience definition, voice and tone, messaging guidelines, and visual direction — colour palette, typography recommendations, and mood. It ends with a brand strategy document you can use to brief any designer, build your own assets, or take directly into Stage 2.
This is not a logo design service. Stage 1 produces the thinking that makes the design mean something.
Includes 2 consultations
This is where the brand is built before anything is designed. Stage 1 covers the full strategic and verbal identity: brand positioning, target audience definition, voice and tone, messaging guidelines, and visual direction — colour palette, typography recommendations, and mood. It ends with a brand strategy document you can use to brief any designer, build your own assets, or take directly into Stage 2.
This is not a logo design service. Stage 1 produces the thinking that makes the design mean something.